Deep dives, case studies, and thought pieces.
A data-driven blueprint for a new semi-premium credit card tier—built for responsible early-prime revolvers who want premium-style perks without $550 fees. Strong economics for issuers, real value for customers.
Most SaaS monopolies don’t fall because a new competitor shows up with a nicer UI or a slightly cheaper plan. They fall when customers start feeling unheard. They fall when the cracks in the monopoly’...
